Find Meaning in Your Marketing
Marketing is more effective when you have the right tools to understand your campaigns' performance. VariaMetrix cuts through the noise to focus on what affects your ROI. Our cross-platform drag-and-drop visualisation tool gives you immediate actionable insights and reports with just a click. This informative and interactive tool makes your analytics job more meaningful, profitable, and maybe even fun!
Own your own data
VariaMetrix offers first-party tracking that ensures complete ownership of all your collected data. VariaMetrix even exports data it ingests from other tools so you can keep a copy for yourself.
Flexible dashboards
Drag-and-drop interactivity and responsive filters make it easy to build VariaMetrix dashboards in seconds without having to work with clunky APIs. You never have to worry about losing your work because you can access your historical dashboards at any time.
Automated reporting
VariaMetrix exports dashboards to PowerPoint, PDF, spreadsheets, and more. It lets you schedule reports for future processing and delivery so reports are always ready when you are.